VirPro Ltd

Examples of Recent Projects

European Automotive Virtual Prototyping Tool Vendor (40 days over 3 month period)

The client wished to identify key potential customers, decision makers, the size of the market opportunity and the best route to enter the UK market. Activities undertaken included the following:

• Market research - companies/competitors/networks etc.
• Telesales campaign
• Arrangement of sales visits
• Development of a database of contacts
• Investigation into potential distributors/agents/partners
• Provision of market report with recommendations

Visual Information Solutions Provider (25 days over 6 week period)

The client wished to investigate the opportunity for their consulting services in new markets, and how these should be best tackled. The assignment involved the following stages:

• Assessment of the client's current capabilities and core competencies
• Segmentation of Aerospace, Transportation, Defence, Marine, Space and Scientific markets
• Web Based market research
• Company Database research
• Pilot telemarketing campaign (approximately 100 companies)
• Delivery of report, prospect database and a tactical marketing plan